![]() How it works: First, enter your domain and up to four others. This tool includes organic, paid, and Product Listing Ads (PLA) keywords, so its competitive insights support any keyword strategy. Why we like it: The Keyword Gap Tool allows you to benchmark yourself against the competition, identify gaps in your strategy, and build a more competitive SEO plan. Find out how many keywords you share with your rivals, as well as keywords they rank for that you're missing out on. What it is: The Keyword Gap Tool is an SEO competitor analysis tool offering side-by-side comparisons of keywords. You can find a breakdown of all the subscription levels on our Semrush pricing page. ![]() If you upgrade to a Pro account for $119.95 per month, you can search 100 times per hour and run 3,000 reports every day. How much it costs: If you use the free version, you can make 10 queries per day, including Domain and Keyword analytics queries. You'll see a quick but comprehensive Keyword Overview tool snapshot containing global search volume, related questions and terms, and even your competition: If you want to learn more about a keyword, click on the "carrot" drop-down next to it. You can even narrow your results by including popular or high-volume words and phrases. Select the options you're interested in, and your search will automatically narrow according to your new criteria. Broad, Exact, Phrase Match, and Related Match Keywords.Want to narrow down your search? No problem. Let's say you're running a travel agency, and you want to write about tropical vacations.Īll you have to do is enter "tropical vacations" into the search bar and select your preferred database to generate thousands of suggestions. In this example, we used the United States. A seed keyword is a word or short phrase representing your main topic. How it works: Like most keyword research tools, the Keyword Magic Tool starts with a seed keyword. This includes more than 20 billion keywords in more than 140 international databases, sparking unlimited ideas. ![]() Where the data comes from: Semrush has the largest keyword database on the market. Use filters to uncover new opportunities and arm your content team with the SEO insights they need to create content that rocks the SERPs. With its vast keyword database and semantic filters, the Keyword Magic Tool is perfect for exploring niche topics. Why we like it: You can accomplish everything from content ideation to optimization. Not to mention, Semrush rolled out a major search volume algorithm update in March 2022, which helps you keep your SEO strategy on track. It also includes keyword difficulty and competition metrics. It has a robust filtering system that can group keywords by topic, search intent, question type, SERP features, and more. What it is: The Keyword Magic Tool offers an international database of more than 20 billion keywords. But with new tools, new algorithms, and new competition introduced every day, how do you know which ones are right for you?īelow, we'll explore 12 keyword research tools you can use to empower your content and speak to your audience: If you want to perform effective keyword research, find the best keywords, and improve your site's SEO, you need to use the best tools.
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